With Love, From Finland
It all began in 1949.
Viljo Ratia founded Printex, a small Helsinki-based textile printing company, in 1949. Viljo's wife, Armi Ratia, envisioned a bold future for textile design and manufacturing. To fulfil her vision, she gathered promising young artists around her and asked them to create new and striking fabric prints for Printex.
One of the young artists was Maija Isola, whose Amfora design was among the first fabrics printed at Printex.
The Marimekko logo, inspired by the simplicity of Olivetti typewriter letters, was born in 1954. Towards the end of the decade, the story of Marimekko began to spread across the seas: first it reached Sweden and soon after the United States.
Marimekko is a Finnish home furnishings, textiles and fashion company based in Helsinki. It made important contributions to fashion in the 1960s. It is particularly noted for its brightly colored printed fabrics and simple styles, used both in women's garments and in home furnishings. Two designers in particular, Vuokko Nurmesniemi, with bold stripes, and Maija Isola, with large simple flowered prints, created hundreds of distinctive patterns and helped to make Marimekko a household name across the world.
Size charts can help you to determine your own size. When you order clothes, it is worth remembering that using a tape measure can help you to ensure that the clothes are a good fit. This will help you to avoid returning clothes unnecessarily. The pictures show where you should take measurements. The measurements on the size chart are fixed body measurements in inches. The measurements are for normal body shapes (the basis is the C measurement).
A – Collar: The collar size is measured by placing the tape measure around the neck and placing the index finger between the tape measure and the throat. This measurement dictates the shirt size. B – Bust: The bust size is measured from the highest point of the bust when a bra is worn. C – Waist: The waist size is measured around the narrowest part of the waist. D – Hip: The hip measurement is taken from the broadest part of the hip. E – Inside leg: The inside leg measurement is taken from the crotch to the floor. Please note that the inside leg measurement of trousers is often provided in the product description. |
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Use this chart to convert between standard size formats.
EUR | US | FR | UK | IT | JAP | |
XS | 32 - 34 | 4 - 6 | 34 - 36 | 6 - 8 | 38 - 40 | 5 |
S | 36 | 8 | 38 | 10 | 40 -42 | 7 |
M | 38 - 40 | 10 - 12 | 38 - 40 | 12 - 14 | 42 - 46 | 9 - 11 |
L | 42 | 14 | 42 | 16 | 46 -48 | 13 |
XL | 44 - 46 | 16 - 18 | 46 - 48 | 18 - 20 | 48 - 52 | 15 |
Extra loose | Chest | Waist | Hip | Inside leg length | ||
S | XS | 32 | 29.25" - 30.75" | 22.75" - 24.5" | 32.25" - 33.75" | 28.8" |
34 | 30.75" - 32.25" | 24.5" - 26" | 33.75" - 35.5" | 29.25" | ||
S | 36 | 32.25" - 33.75" | 26" - 27.5" | 35.5" - 37" | 29.6" | |
M | M | 38 | 33.75" - 35.5" | 27.5" - 29.25" | 37" - 38.5" | 30" |
40 | 35.5" - 37" | 29.25" - 30.75" | 38.5" - 40.25" | 30.4" | ||
L | 42 | 37" - 38.5" | 30.75" - 32.25" | 40.25" - 41.75" | 30.8" | |
L | XL | 44 | 38.5" - 40.25" | 32.25" - 33.75" | 41.75" - 43.25" | 31.2" |
46 | 40.25" - 41.75" | 33.75" - 35.5" | 43.25" - 45" | 31.6" | ||
XXL | 41.75" - 44" | 35.5" - 37.75" | 45" - 47.25" | 32"" | ||
XXXL | 44" - 46.5" | 37.75" - 40.25" | 47.25" - 49.5" | 32.4"" |
The sock size is the length of the sole of the foot from the heel to the end of the longest toe.
EUR | US | Foot length in inches |
34 - 36 | 4 - 6 | 8.7" - 9.1" |
37 - 39 | 7 -9 | 9.3" - 9.8" |
40 - 42 | 10 - 12 | 10" - 10.6" |
43 - 45 | 13 - 15 | 10" - 10.6" |
46 - 48 | 16 - 18 | 10.8" - 11.4" |
The belt length is measured up to the hole in the belt that is normally used.
EUR in cm | US in inches |
75 | 29.2" |
80 | 31.2" |
85 | 33.2" |
90 | 35.1" |
Foot Length (inches) | EU / Italy | UK | US | France | Japan |
9.2" | 36 | 3 | 6 | 37 | 23 |
9.4" | 37 | 4 | 7 | 38 | 24 |
9.6" | 38 | 5 | 8 | 39 | 24.5 |
9.9" | 39 | 6 | 9 | 40 | 25.5 |
10" | 40 | 7 | 10 | 41 | 26 |
10.2" | 41 | 8 | 11 | 42 | 26.5 |
EUR | UK | Chest in inches | Collar in inches |
XS | XS - S | 33.5" - 35.1" | 14" - 14.4" |
S | S - M | 35.5" - 37.1" | 14.8" - 15.2" |
M | M - L | 37.4" - 39" | 15.6" - 16" |
L | L - XL | 39.4" - 41.3" | 16.4" - 16.8" |
XL | XL - XXL | 41.7" - 43.3" | 17.2" - 17.6" |
XXL | XXL | 43.7" - 45.2" | 17.9" - 18.3" |